Merseyside firm is run by journalist brothers Ben and Sam Pinnington and has been appointed by its first Portuguese client – the port and logistics park, Blue Atlantic based in Setubal near Lisbon
Merseyside PR firm Polaris Media has secured a number of new maritime industry clients at home and overseas.
The company, run by journalist brothers Ben and Sam Pinnington, has been appointed by its first Portuguese client – the port and logistics park, Blue Atlantic based in Setubal near Lisbon.
And two Polish maritime engineering companies have also come on board, Baltec Marine based in Gdansk and Gdynia-headquartered Intermarine which has just opened a new engineering facility in the Port of Portland in Dorset following a six-figure investment.
Closer to home Polaris has won a deal with Liverpool Seafarers Centre to promote the charity’s work supporting the 50,000 seamen who travel through the city each year.
The firm will undertake this work at pro-bono rates. Elsewhere, Polaris has won new orders from existing client Oman Shipping, one of the biggest shipping lines in the Gulf to help promote its fleet of 51 ships.
Polaris managing director Ben Pinnington: “Polaris has worked hard in recent years to diversify and grow into new markets overseas.
“We saw a gap in the market to help foreign companies tackle the difficulty of writing in English. The language of the international maritime industry is English but writing in English can be a pain if it is not your native language.
“We help companies solve that problem by editing their press releases and marketing materials to a professional journalistic standard of English.”
Mr Pinnington said Polaris is gearing up for a busy year supporting its long standing client shipyard Cammell Laird with numerous campaigns including the launch of the Sir David Attenborough polar ship, and its campaign to win the contract to build five new Type 31e warships for the Ministry of Defence.