Organisation exists to represent Liverpool city region’s professional and financial service sector and around 200 people attended its annual general meeting at Liverpool Town Hall. Tony McDonough reports
Membership numbers at Professional Liverpool (PL) have soared more than 220% over the past year rising from 125 to 405.
Chief executive John Hall revealed the number to an audience of around 200 people at PL’s AGM and lunch at Liverpool Town Hall.
The organisation exists to represent Liverpool city region’s professional and financial services sector. It provides members services, including regular events, as well as providing a major lobbying voice for Merseyside.
Major turnaround
Back in 2010 it faced an existential crisis when the now defunct Northwest Development Agency withdrew a grant which represented 80% of its funding.
But under the leadership of Mr Hall PL has survived and thrived as an independent organisation. Mr Hall told attendees at the AGM that this upward trend looks set to continue into the New Year and beyond.
“Our Liverpool city region focus has become even more streamlined this year, with the creation of the financial and professional services board through the Liverpool City Region LEP.
“It’s crucial that we continue to work collaboratively so that we can continue to grow and make a difference for more businesses and employees in the region.”
Digital progress
Joining Mr Hall in updating members on the progress of the past year was PL’s chairman Jim Gill, and company secretary, Andrew Lovelady.
With member numbers at a record high the trio discussed how PL is recognising the importance of digital communication, with a new website and team additions.
The organisation has taken on Emma Rittenberg as marketing and events assistant, who will be managing its social media channels. Improvements have already been felt with the group’s Twitter page gaining 1,488 new followers so far in 2017.
During the year PL has held 83 events, up 33 from last year. These included the sold-out Cannes Do event in March, which was attended by around 600 professionals.