Wirral venture Uplyfted, which recycles office flooring tiles for social housing, secures new cash injection via River Capital. Tony McDonough reports
A business that recycles office flooring for installation in social housing has secured £80,000 in new investment.
Wirral-based Uplyfted Services, founded by David Catton and Agustina Memoli, ollects used carpet tiles from office refurbishments, professionally cleans them, and redistributes them for use in social housing.
This latest cash injection is from NPIF II – River Capital & GC Business Finance Smaller Loans, which is managed by River Capital & GC Business Finance as part of the Northern Powerhouse Investment Fund II.
So far Uplyfted has installed more than 200,000 sq ft of renewed flooring across 16 housing associations. They claim this cuts emissions by more than 90% compared to new tiles and diverting substantial waste from landfill.
David and Agustina will use this new funding to support its expansion into the commercial office and school markets, by increasing Hannah Priddle’s time with Uplyfted. Hannah is a design expert with 20 years’ experience in the textiles industry.
It will provide essential working capital to support the company’s strategic pivot into these higher-margin markets, while funding new warehouse operative positions from April 2026 to meet anticipated demand from commercial contracts.
Agustina said: “This investment from River Capital comes at a crucial time for our business. We’ve proven that renewing once-used carpet tiles ready to be reused can deliver exceptional quality whilst dramatically reducing carbon emissions and waste.
“With growing pressure on corporations to meet ESG targets and government action to regulate in favour of reusability, we believe it is the right time to scale our operations.”
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There are around 80m sq ft of carpet tiles replaced prematurely and typically sent to landfill each year in the UK, Uplyfted is well positioned to capitalise on growing corporate demand for sustainable building materials.
Sue Chambers, investment manager at River Capital, added: “Uplyfted is an excellent example of a business that combines strong commercial prospects with genuine environmental and social impact.
“David and Agustina have built an impressive operation with strong industry connections and they have a clear growth strategy.”