The BIG Partnership, the largest PR and digital marketing agency outside of London, has grown profits by 10 per cent to £1.16 million in the year to May 31 2014.
With five offices across the UK, including Liverpool, turnover increased to £7.8 million from £7.1 million and profits grew from £1.05 million. Headcount increased by three to 105.
Head of the North West division, Sharon Mars, has been appointed as a director to the firm’s board, as it eyes further expansion into England, as well as increased investment in digital services.
Sharon has been promoted along with Scotland-based Andrew Baird and Bryan Garvie, joining founders Alex Barr and Neil Gibson, as well as existing directors Zoe Ogilvie, Allan Barr, Graham Leitch and Marjorie Calder.
Liverpool is home to BIG’s English headquarters, from which the company acts on behalf of clients in Manchester, Yorkshire, Lancashire, Teesside and London.
The Liverpool office continues to expand since its launch three years ago, winning significant new business in the area and securing several new appointments.
Alex Barr said:
“We have a very stable core of senior people and the latest additions to the board have each played key roles in our continuing growth. In the case of Sharon and Bryan who both joined us at a junior level several years ago, these appointments to the board also underline the tangible opportunities we provide for long-term career progression.
“We’re also accelerating the expansion of digital capabilities across the business and, combined with our long track record in delivering compelling editorial content, we’re helping clients reach and influence online audiences more effectively than ever.
“It’s been our best-ever start to the year and we feel the market is definitely moving in our direction, with increasing synergies between content, digital and SEO/PPC opening up real opportunities for clients.”