G brings together an an array of Grant Thornton services that support business growth and Liverpool has been chosen as the first location for the initiative which will be rolled out nationally

A new programme to support start-up firms has been launched in Liverpool.

Accountancy firm Grant Thornton unveiled ‘G’ at the city’s newest business space – Avenue HQ at Mann Island.

G brings together an an array of Grant Thornton services that support business growth while also offering a place for small businesses to “learn, grow and connect”.

Liverpool is the first location for the initiative which will be rolled out in other UK cities.

David Hawley, the G-Tax lead for Liverpool, said: “Liverpool was selected as the launch location for the G brand because of its thriving, dynamic small business community. 

“With more than 5,000 new business registrations last year the city-region boasts one of the highest start-up rates in the country.

“Transformational projects like the Knowledge Quarter and Superport hold tremendous promise. The SMEs working within them are the lifeblood of the city-region, so supporting them is crucial to driving economic growth.”

Stephen Peacock, partner, Grant Thornton UK, added: “Small companies account for 97% of UK businesses so G is an important part of Grant Thornton’s vision of supporting sustainable growth in dynamic organisations.

“To create G we gathered together client insights gained from delivering growth services to thousands of small businesses.

“Regular meet-ups in our offices and business lounges give G community members the chance to sample new products and enhance their own business networks.” 

Several businesses already benefiting from the services on offer under the G brand exhibited at the launch event.