New deal to showcase Liverpool events
Destination marketing agency Marketing Liverpool is joining forces with listings technology business Data Thistle to showcase events in Liverpool
Marketing Liverpool will showcase the wide range of events taking place in Liverpool in an agreement with listings technology business Data Thistle.
The business manages the UK’s largest set of live events data. From music and theatre to art, comedy and much more, Data Thistle will use its expertise to boost the VisitLiverpool.com website.
It has been collecting live events data since 1985 and distributes listings to more than 10m unique online users every month. How it works is it collects event listings from ticketing providers and box offices, as well as public submissions, through the bespoke VisitLiverpool submission form.
Data Thistle’s own website, and other websites including Enjoy.ly, inyourarea.co.uk and The List. The free service allows businesses to not only sell more tickets through VisitLiverpool.com but to also reach larger audiences around the UK.
Chris Brown, director of Marketing Liverpool said: “Integrating with Data Thistle will not only enable us to showcase the wide variety of events that take place across Liverpool City Region but also provide a more comprehensive experience for visitors.”
READ MORE: New £4.3m Liverpool BID will promote hotels
Before working with Data Thistle there were approximately 200 events listed on the VisitLiverpool website. This has increased to an average of 1,200 events, enabling grassroots and fringe venues to promote their events alongside larger ones.
This integration with Data Thistle is the first step in the upcoming development of the VisitLiverpool website. It will see further integration with destinations in the Liverpool city region.
Brendan Miles, director of Data Thistle, added: “Data Thistle is delighted to be partnering with Liverpool, a city world-famous for its art, culture and events. We are looking forward to helping VisitLiverpool show off the incredible breadth and depth of the city’s cultural scene.”