Merseyside and Manchester-based Polaris Media focuses on the maritime and engineering sectors and has secured a number of new clients

Specialist PR and marketing firm Polaris Media has secured a number of new clients in the maritime and engineering sectors.

Polaris, which focuses on the maritime and engineering sectors, has been appointed by the world’s fastest growing classification society China Classification Society, as well as the the Isle of Man Ship Registry, part of the Red Ensign Group.

It will also be working with Manchester-based tech firm SRO Solutions which delivers asset management systems to the maritime sector including IBM’s Maximo software. And Polaris, based in Merseyside and Manchester, has signed new deals with fast growing Liverpool-based maritime tech training company Tapiit Live.

The business, run by managing director Ben Pinnington, has also just delivered a new brand and website for Belgium based trade association the Light Electric Vehicle Association-EU.

Mr Pennington said: “It is brilliant to welcome a collection of innovative companies at the sharp end of the huge changes going through the maritime and engineering sectors in digitisation and decarbonisation.

“These are prime growth areas for the future and exactly the type of international businesses we want to work with and the media wants to write about. We are passionate about maritime and engineering and look forward to opening our contacts book for these new clients.”

Polaris was founded in 2011 and operates mainly in the maritime, engineering, manufacturing, energy and construction industries. Maritime has become its biggest sector with clients across the UK while exports markets include China, India, Oman and Poland.

Mr Pinnington sits on the CBI North West Regional Council, the Society of Maritime Industries Digitisation and Commercial Marine Group Committees and the Battle of the Atlantic Memorial board.