Based in the heart of Liverpool’s commercial district, HNK offers expertise in civil litigation and tasked local digital marketing business Verb with creating its new website

Specialist Liverpool law firm HNK Solicitors has launched a new website, created by fast-growing local digital marketing business Verb Marketing.

Based in the heart of Liverpool’s commercial district, HNK offers expertise in civil litigation, with a team of multi-disciplined lawyers who have extensive knowledge and experience in various aspects of civil law.

HNK approached Verb, founded by Dean Currall six years ago, with a brief to create a new website that reflected the firm’s “professionalism and quality of service”. They were pleased with the result with the site now having gone live.

Partner Brian Higgs, said: “We are thrilled with the quality of work Verb Marketing have provided on the design and build of the new HNK website. We think the new website reflects the professionalism and quality of service that we deliver to our clients.”

Taking on the challenge was Verb’s head of web development, Dean Steel, who added: “HNK came to Verb for a refresh on their branding and website. Our UX designer Danny used white space and block images to create a modern feel.

“While developing the site, we used all the latest Google documentation and Google semantics to make the website lightning quick, which is very important for lead generation campaigns.

“The overall goal was to increase leads and conversions. We achieved this by looking at the overall structure and design of the site to help the user make decisions.”

Also based in the city centre, Verb has worked with a range of blue chip clients since it was founded. They include P&G, B&Q, Porsche, Hilton Hotel and Kays Medical. Last year the business generated new work worth well in excess of £1m.