Wirral digital kiosk and sign manufacturer Evoke Creative turns a £1.7m pre-tax loss a year ago into a £2.2m pre-tax profits in its latest results. Tony McDonough reports
Digital kiosk and sign manufacturer Evoke Creative is hailing a “very successful” year after turning a £1.7m pre-tax loss into a £2.2m pre-tax profit.
Evoke, which operates from its headquarters and manufacturing facility at Bromborough in Wirral, was founded by Dean Ward and Neil Clark. It delivers digital and interactive products, such as kiosks and signage, to retail and hospitality businesses.
Clients include McDonald’s, JD Sports, Bibliotheca and Google. Earlier this year it announced it had delivered automated hotel check-in and concierge for hotel chain Premier Inn – part of Whitbread – in a contract worth £4m.
Employing more than 100 people, Evoke also won a major contract with Subway and rolled-out its technology in 980 sites so far as part of a Europe-wide deployment. Its products are used all over the world, particularly in the US.
In its annual accounts for the 12 months to March 31, 2025, posted on Companies House, Evoke is reporting an almost 20% increase in revenues to £37.4m.
Shareholders pocketed £253,000 in dividends. Dean Ward and SME investor BGF, which has invested more than £9m into the firm since 2018, are listed as having “significant control”.
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Writing in the annual report, chief executive Peter Edwards said: “Despite the worldwide inflation, component availability and working capital pressures, management implemented a range of business improvements around productivity and efficiency resulting in significantly improved profitability.”
He added the business had “performed strongly in challenging trading conditions” and that “overhead control was strong”.
Paul also said: “Increased customer wins and further product rollouts have set the group in good stead to address the needs of the market and partner with blue chip customers across all sectors.
“…The group remains in a very strong position to continue with growth with a healthy financial outlook.”