Creative digital agency Mando has been selected to develop a Sitecore platform website for the Norican Group and its two market-facing brands Wheelabrator Group and DISA Group.

Norican’s choice of Mando to take its business forward is a recognition of Mando’s affinity with Norican’s values: an industry leading blend of innovation and expertise. Mando is delighted at the opportunity to grow its reputation as a Sitecore expert, following its recent success at the Sitecore Experience Awards, where its expertise led to the prestigious “Site of the Year” and “Best Use of Commerce” awards.

Norican Group is a foundry and surface preparation solution provider. The group was created by the merger of DISA (complete foundry solutions) and Wheelabrator (surface preparation solutions) in September 2008 and has positioned itself as the world’s leading provider of technology and services to improve its customers’ metallic parts. The group works with a world-wide customer base, providing complete global support throughout the life of the equipment and beyond. Norican Group employs 2500 people in 5 continents, with major operations in Canada, China, Czech Republic, Denmark, France, Germany, India, Poland, Switzerland, UK and USA.

Mando looks forward to journeying with Norican Group and supporting the aspiration to strengthen and extend its position as the industry leader. In assessing Norican’s business critical challenges and identifying strategic goals, Mando will take Norican on to new heights by:

• Helping the group to increase the number of quality leads
• Helping increase customer advocacy
• Making the company easier to talk to and do business with
• Strengthening its position as a global leader with local service
• Helping establish a consistent digital presence
• Ultimately increasing its customers’ profits
• Providing a technology platform which facilitates these objectives

The implementation of this website begins with the discovery phase of strategy and success planning, personas and user journeys, content audit and IA work. Development, wireframes, and visual design will follow, with usability testing, requirements capturing, a technical audit, content strategy planning, and Sitecore training.

Mando’s Sitecore experts will deliver this world-class multi-lingual and multi-regional website using an iterative methodology perfectly suited to a long-term partnership between the two industry leaders.

Vanessa Ashworth, VP Marketing at Norican Group, said:

“We are looking forward to working with Mando to create an inspirational and engaging online experience for visitors to the DISA and Wheelabrator Group websites.”

“We were looking for a partner who could not only deliver and develop the new sites, but who would continue to work in collaboration with our teams to strengthen our digital platform.”

Mark Simpson, Client Services Director at Mando, said:

“Norican Group was looking to strengthen and extend its position within its market, through the implementation of a new digital platform and websites for the group and its brands.”

“We’re absolutely delighted that Mando has been chosen to deliver this project. In partnership with Sitecore, we’ll be providing a strategic blueprint for what is anticipated to be a hugely exciting journey.”